BilibiliEntertainment & Challenges
MrBeast (野兽先生)
Global challenge formats, large-scale philanthropy, and high-production entertainment localized for Bilibili audiences.
Followers
9.07M
Views
863.4M
Likes
33.38M
Posts
121
Creator Stories
Explore how global creators are building audiences and momentum across China’s leading social platforms.
Bilibili
BilibiliFitness & Wellness
Pamela Reif (帕梅拉)
Accessible workout formats, consistent programming, and local collaborations that built a loyal Bilibili fitness community.
Followers
14.98M
Views
1.08B
Likes
20.05M
Posts
607
BilibiliFitness Commentary
Coach Greg (格教练)
Fitness expertise and a sharp reaction format applied to Chinese creators, transformations, and fast-moving local trends.
Followers
875.5K
Views
213.3M
Likes
8.02M
Posts
528
BilibiliCulture, Travel & Interviews
Y-Research (歪果仁研究协会)
Fluent Chinese, local cultural fluency, and recurring China journeys turn foreign curiosity into sustained audience connection.
Followers
4.62M
Views
648.1M
Likes
41.91M
Posts
924
BilibiliScience & Engineering
Mark Rober
Large-scale engineering entertainment localized through Chinese hooks, dual-language audio, and complementary short and long formats.
Followers
411.5K
Views
45.71M
Likes
1.51M
Posts
178
BilibiliFood & Cooking
Nick DiGiovanni
Chef-led food spectacles localized with idiomatic Chinese hooks, platform events, audience prompts, and China-relevant ingredients.
Followers
539.7K
Views
70.59M
Likes
2.00M
Posts
108
XiaohongshuFood & Charity
SurthyCooks (女王厨房)
A Venezuelan creator whose giant recipes culminate in food sharing, turning visual spectacle into a recognizable charitable format.
Followers
1.2M
Likes & saves
9.8M
Notes
340
Weekly growth
+59.8K
XiaohongshuSport, Lifestyle & Family
David Beckham (贝克汉姆)
A global sports icon using localized photo diaries, family moments, style, travel, and Chinese cultural occasions to build relevance beyond video.
Followers
465.7K
Likes & saves
1.1M
Notes
130
Launch day
115K+
XiaohongshuFashion, Wellness & Authorship
Maye Musk (梅耶·马斯克)
A model, dietitian, and author whose China-facing IP turns professional longevity and life experience into aspirational lifestyle content.
Followers
783.4K
Likes & saves
1.1M
History
5+ years
Notes
217
XiaohongshuSilent Comedy & Visual Storytelling
Khaby Lame (无语哥)
Silent reaction comedy paired with a memorable Chinese identity, internet-native titles, a multi-city China series, and locally grounded brand integration.
Followers
156.8K
Likes & saves
1.2M
Notes
82
Top likes
100K+
DouyinCross-cultural Commentary
Jonathan Kos-Read (曹操来了)
A Mandarin-speaking American actor who turned a long-established Chinese screen identity into a durable family, travel, and cultural-commentary channel.
Followers
7.299M
Likes
86.576M
Posts
871
Top pinned
3.415M
DouyinEgyptian Culture
Nancy (埃及南希)
An Egyptian creator sharing Egyptian culture and cross-cultural stories for a Chinese audience.
Followers
630.9K
Likes
3.677M
Posts
110
Top pinned
223.7K
DouyinMusic & Bilingual Comedy
Jason Chen (陈以桐)
A Taiwanese-American singer who rewrites familiar pop songs around Chinese couple comedy, bilingual hooks, and native brand stories.
Followers
1.226M
Likes
6.226M
Works
208
Top post
98K likes
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